McDonald's_ McCode
To each McDonald's' sandwich, we created a correspondent bar code. By simply using a mobile site, anyone could scan a McCode and receive a discount coupon right on their smartphone.
1x Cannes Lions (Bronze), 4x Shortlist | 1st Lion ever for McDonald's Brazil
![](https://freight.cargo.site/t/original/i/04d4ae0b38580a3795ee82d4fe61ab785cc76c6f36b17d023c26d6b523413e06/tripa_codes_final.gif)
![](https://freight.cargo.site/t/original/i/f55d28b733594252cf68a318d4635699c39a35903f15b07080d918d0b36ff133/codefotos.jpg)
![](https://freight.cargo.site/t/original/i/868e0a08ce7ae999ce9defb7613a0ba8649f473fe25cee0cd8409b5c857ddc65/mccodecel.jpg)