Jovem MK _ Meu Karma
The first gift many young Brazilians receive in their lives is a gun. This is the story of Jovem MK. But defying the odds, she survived. And found in music a refuge to tell her story. To launch her debut album "Meu Karma," we transformed her life story into a powerful musical short film, highlighting the rise and redemption that young Brazilians experience when they get into a life of crime in their youth.
1x Cannes Lions (1 Bronze) | Latin Grammy Nominee | 3x D&AD (3 Wood Pencil) | 3x One Show (3 Merit) | 2x Clio (2 Silver) | 3x Clio Music (1 Grand Clio, 2 Silver)
Role: Scriptwriter, Creative Director